The Research Of Virtual Enterprise Partners Selection And Relationship Maintenance Model-From Balance Perspective

The virtual enterprise (VE) is a dynamic organization for the entrepreneurs to adapt to the rapidly changing competitive market. It is connected by IT with many advantages which the traditional businesses structure can not match. However,this business operation mode is also facing some practical challenges, such as:the partner selection, the workflow optimization and business monitoring, the corporation culture integration and technology compatibility, the risk warning and controlling, the trusty and integrity building up, and the benefits distribution, etc. Among them, the key to the success is to select the suitable business partners with a stable, good and harmonious relationship for the business cooperation. The Partner Selection-> Business Cooperation-> Relationship Adjustment-> Partners Adjustment-> Partners Reselect..., is an inseparable integrated operational process. In this process, the comprehensive strength of each partner determines their respective status. Their unique capabilities and resources distribution determine whether their business requirements could be consistent with each other, and their business relationship could be established. Once this business cooperation relationship is established, to maintain a proper business coupling level has become the main factor to achieve and keep a good relationship with each other.In this paper, from a new perspective, with chinese Tai-Chi negative and positive balance theory as the guiding ideology, we have deeply and carefully studied these several key propositions, involved in the virtual enterprise partner selection and relationship maintenance, including:the virtual enterprise energy and entropy assessment; the business coupling, between partners in a virtual enterprise, analysis; the analysis of the development trend and cycle of the relationship between the partners; the benefits distribution; the VE boundary determination and risk management, etc. And the virtual enterprise partner selection and relationship maintenance model, with characteristics of eastern philosophy, has been constructed.This model is trying to consciously cmply with the universal nature law of the dynamic balance of everything, to uphold the principle of disliking-disgiving, to select the energy matching business partners, to maintain a harmonious relationship between them, to achieve the win-win business goal. Comparing with other operation modes in the past which achieved these balances through the competitions and games, with such initiatives following and seeking the balance with other mutual, this mode is apparently more efficient, stable and convenient to get the same results.In the research, we have used the following methods, such as:combining the referring to literatures in land and abroad with self-innovation; combining the theoretical exploring with example demonstrations; combining the qualitative judgment with quantitative calculating. Based on a large number of these literatures, with the typical field case-study and survey, and guided by the theories of, tai-chi native and positive balance, thermodynamic entropy, dissipative structure, sociology mate selection, and value chain theories, we have spreaded the comparison between the VE energy and entropy, and studied the relevant factors of the development of relations between enterprise partners, and found its general operational mechanism, and revealed the nature, contents and features of this complete business process. Namely, by grasping the nature of the problem, analysising the corresponding factors quantitatively, constructing the mathematical model which could provide strong data support to the research conclusions derived from this study, our VE partner selection and relationship maintenance model is not only scientific but also practical.In this research, we have achieved some breakthroughs and progress in the following aspects:1) Innovatively applied ancient chinese Tai-Chi negative and positive balance philosophy to guid the construction of modern virtual enterprise partner selection and relationship maintenance model;2) Constructed the VE energy system, in which the size and the overall strength of a VE could be evaluated, and the relation of energy and entropy in it, with the characteristic of unity of opposites, could be fully reflected;3) Established, developed and compeleted the concepts and application of enterprise powerty and entropy. Studied various energy flow and conversion from the micro level of the diffusion and distribution of it, Defined the enterprise entropy with totally new contents, and revealed the nature of the accumulation, transfer and diffusion in the VE business operations process;4) Defined and deeply analyzied the VE energy force, energy flow and energy resistance, and other related indicators;5) Suggested the measurement methods, which is the effective combination of describing the current status of the business cooperation (virtual enterprises coupling coefficient μ) and predicating the trend of development of relations between them (the relationship development coefficients ω), and could easily evaluate the business coupling and relationship degree between the VE partners;6) Established the LD virtual enterprise partner selection and relationship maintenance model, which applies the tai-chi native and positive balance guiding ideology to the whole VE operation process, with the virtual enterprise energy and entropy, and the business coupling coefficient μ, and the relationship development coefficient ω, and other factors;7) With the virtual enterprise two evaluation indicators of the energy and entropy, employeed the catastrophe theory to the analysis of cusp mutation of the its business development;8) Amended the classical Shapley value algorithm to make it more suitable for the distribution of benefits in a VE, with the risk-sharing related factors;9) With the virtual enterprise energy and entropy system established in this research, processed a comprehensive theoretical derivation and analysis of the VE border control and its risk aversion;However, due to time and resource constraints in this research, there are still many related issues which have not been expanded or discussed, these will be our future research fields and directions for its further refinement.