Research On Revenue Of Supply Chain Financing Based On The E-commerce Platform

With the rapid development of information technology and globalization of economic and information right now, electronic information network technology is rapidly growing, and the prosperity development of the production of supply chain mode, supply chain financing mode based on the E-commerce platform operation. This new mode of supply chain financing, further strengthen the small and medium-sized enterprise financing ability, reduce the risk of bank lending, improve the stability and smoothness of the overall operation of the supply chain. At present academia and the industry has been made a deep and wide range of exploration on the possibility of the use the electronic commerce and supply chain financing together and implementation mode from many angles and levels such as the cash flow, logistics and information flow coordination, and work coordination between enterprises and so on.Starting from the background and significance of the E-commerce platform for supply chain financing, this article summarize the literature in recent years, summed up the four theoretical support the development of supply chain finance wit e-commerce platform. On this basis, it analyzed and interpreted the core concepts and related theory of supply chain finance based on the E-commerce platform:research contrast analyzed supply chain financing model from multiple angles and traditional based on four basic modes of supply chain finance based on E-commerce platform; it build a supply chain finance income factor system based on E-commerce platform using system dynamics principle, explore the interaction between influencing factors and established the system dynamics model. This paper use methods of qualitative research and quantitative research, trying to quantitative, scientific, rigorous interpret profound significance of supply chain financing model based on e-commerce platform, in order to provide some helpful ideas for this new model in reality, and find a new way to improve the overall performance of the supply chain and ease the difficulties of SMEs financing.The conclusions of this research are:1. The advantages and innovations of Supply chain financing model based on the e-commerce platform lie in:(1) credit risk shielding.(2) double audit.(3) Credit bundled. 2. It built the interpretation structure model of main elements which affect parties’ benefits of supply chain financing based on the e-commerce platform, the total is divided into7layers. Through the hierarchical model, it can be very intuitive analysis of influence factors on parties’ benefits of supply chain financing based on the e-commerce platform. As for e-commerce platform, the technical level and maturity are the main factors influencing the earnings of e-commerce platform; Comprehensive strength and the enterprise scale of enterprise participating in Financing is the main factors influencing the earnings; And financing technology application and innovation of financial enterprises are the main factors affecting its revenue.3.The simulation results of income of parties involved in supply chain finance based on the e-commerce platform using system dynamics, show that with the increase in investment, more accumulate and consolidate for financing technology and the ability of core business, with the quantitative result in qualitative change, after reach a certain maturity, the overall revenue grow obviously. Second, it is not a linear relationship between the change of the total income and the amount of investment in the finance business. In addition, the ratio of investment and income of financing business are closely related, directly determines the efficiency of the final revenue problem.