Research On Relationship Of Social Capital,Selection Of Innovation Strategies,and Corporate Performance

In the business community,the innovation,as an important strategy,has been concerned more and more by Entrepreneurs.Similarly,it has been studied extensively by numerous scholars.With the development of the theory of organizational learning,exploratory innovation and exploitative innovation has become hot research topics.The existing research shows that entrepreneurial social capital affects the selection of exploratory innovation and exploitative innovation,but little research discuss the impact of the selection of innovation strategies from the perspective of entrepreneurial network centrality.This study not only focused on the impact of entrepreneurial network centrality on the selection of innovation strategies,but also is concerned about the different corporate performance of different innovation strategies.In the business community and the theoretical circles,although the importance of innovation strategy have been widely recognized,but it has no uniform answer of the impact of innovation strategy research on firm performance in the existing research.In this study,corporate performance is subdivided into new product performance and shortterm financial performance.Furthermore,we explore the effect of different innovation strategies on different corporate performance.In addition,we not only explore the moderate impact of entrepreneurial leadership style on the relationship of entrepreneurial network centrality and selection of innovation strategies,but also explore the moderate impact of environmental characteristics on the relationship of innovation strategy and corporate performance.Therefore,based on the integrated of social capital theory,organizational learning theory,innovation strategy theory et al.,this study focus on four problems:the impact of entrepreneurial social capital on the selection of innovation strategies;the moderate impact of entrepreneurial leadership style on the relationship of entrepreneurial social capital and the selection of innovation strategies;the impact of innovation strategy on corporate performance;and the moderate impact of environmental characteristics on the relationship of innovation strategy and corporate performance.Through analyses of the fact of innovation of firms and reading documents,this study forms the theory framework about the relationship of entrepreneurial social capital,innovation strategy,corporate performance,leadership styles,environmental characteristic?And then based on prior studies,the theory hypotheses have been developed.The way to prove the theoretical model is the empirical study.First the constructs have been operated,and then the relations of constructs have been transferred to the relations of variables.That is to say,the theoretical hypotheses turn to be the variable hypotheses.At the same time the questionnaires have been designed.The subjects are the technology-based enterprises in the Suzhou Industry Park.The data have been collected through field interview and questionnaire.There are three ways to do questionnaire survey:field survey,email,and send questionnaires.By doing so,the author received responses from 186 firms of which were completed in all respects.First,based on the data,reliability and validity of constructs were tested.By using SPSS 16.0 to analyze the data,we found that all constructs have good reliability,and by using Liser17.0 to carry out confirmatory factor analysis,we found that all constructs have good convergent validity and discriminative validity.Second,we carried out exploratory factor analysis of the indicators of all constructs.No serious problem of homogeneity variance has been found.Lastly,we used SPSS 16.0 to analyze the role of moderation and problem of collinearity of the control variables.no serious problem of collinearity has been found by analyzing the Variance Inflation Factor(VIF).Analyzing the reliability and validity of constructs and the quality of data,we tested the research hypotheses.First of all,by using linear regression analysis of SPSS 16.0,we found that entrepreneurial social capital influence the selection of innovation strategies:it has different impact of the different entrepreneurial network centrality on the selection of innovation strategies.Furthermore,in terms of the moderate impact of entrepreneurial leadership style on the relationship of entrepreneurial social capital and selection of innovation strategies,the different moderate impact of entrepreneurial leadership style have been found.Meanwhile,in terms of the relationship of innovation strategy and corporate performance,it has different impact of different innovation strategy on different corporate performance.Additionally,in terms of the moderate impact of environmental characteristics on the relationship of innovation strategy and corporate performance,different moderate impacts have been found too.Lastly,we explored the management of meaning of the research results,and deficiencies of research,and potential research fields in the future.