| In a world of constant technological change, how can firms identify new technologies that can create value from digital networks? NEBIC Theory (Wheeler, 2002) asserts net-enablement as a dynamic capability to answer this question. This study uses an exploratory, multi-site, embedded case study research design to identify twenty organizational routines that comprise an organization's Choosing Capability. Using the theoretical lenses of Diffusion Theory (Rogers, 1995), and Institutional Theory (DiMaggio and Powell, 1983) we offer an empirically-derived and theoretically-based model of a Choosing Capability that includes routines for Identifying, Assessing, Filtering, and Reaching Conclusion about enabling and emerging technology. |
