Media Transformation In Communication Of Chinese Arts In Modern And Contemporary China

Media transformation is an important phenomenon and prominent feature of the communication of Chinese arts in Contemporary China,which refers to the conversion or transformation of media forms in the process of communication of works and themes of the arts.The period of Contemporary China is the transition time of transferring China into modern society,which has experienced many historical stages with complex and changeable social environment.Diversified new media forms such as film,radio,mechanical printing,television and Internet have been involved in art communication,which has promoted the frequent occurrence of media transformation.Those transformation not only reflect the unique path and basic pattern of art communication in that time but also indicates the formation and development of the language system of the arts,the changes and influence of art reception activities,which combines arts with economy,politics,culture and other department of the whole society.Furthermore,it depicts the basic features of function of the arts and how arts participate in the development of the society.Media transformation in Contemporary China have many ways to become effective:to recreate the traditional art themes,to adapt and transfer the classical artworks and cross-media communication,etc.which embody the three levels and effective paths of media transformation.The stages of media transformation in Contemporary China of Chinese art communication correspond to the characteristics of the stages in China's contemporary history,which rooted in the political and social soil of this period.The May 4th Movement,the Counter-Japanese War,the war of liberation,the founding of the Peoples Republic of China,Reform and Opening and other key historical events all had important impacts on the process and direction of media transformation.Media transformation of art communication in Contemporary China is a dynamic process,which is the unity of synchronic and diachronic.The direct reality of that is the formation of specific types of different categories of the arts such as opera film,fine art animation movie,TV artistic programs,musical movie,comic book and IP artworks.Those types witness the positive role of promoting the flow and integration of art language but also reflect the distinction of cross-media attributes and intermedia.Those kind of works have a strong national style,presenting a large number of classic works,which have become an indispensable part of Chinese modern and contemporary art.Three main forces of media transformation are technological evolution,commercial development and political intervention,which rooted in the changes that the transition of the society brought.The three factors form a joint force and each performs its own duties:technology promotes media transformation to obtain new carriers,commerce shapes the layout of media transformation,and politics leads the direction of media transformation.Technology development provides material basis and carrier for media transformation continuously.Economic demand is the driving engine of media transformation which forms the industrial layout and becomes the existence mode of commercial field.Political factors in different historical periods are the vane of media transformation.The influence of media transformation reflected in three aspects.Firstly,a more open system of art langauge has been established.Art media is art language.Media transformation promotes the integration and exchange of art languages in various fields and categories through the interaction of art languages between different media.Secondly,the relationship and position of artistic works in narrative,lyric,documentary and virtual expression functions are adjusted.Thirdly,it liberates the time and space limitation of reception activities of the arts.The development of art media technology liberates the time and space constraints of the reception activities.Media transformation also reflects a kind of transformation:around the year of 1919,the communication pattern centered on text media was gradually broken,and the communication pattern centered on audio-visual media was gradually established.It can also foresee the trend of the development of modern and Contemporary Chinese art in the future which gives enlightenment on how to make use of advantages and avoid disadvantages of producing artworks.Especially with the popularization of the Internet and mobile Internet,new technologies such as artificial intelligence have become more and more involved in art,and the media transformation scene in art communication has become more and more diverse.Therefore,it is crucial adjective to grasp the characteristics and rules of media transformation.