Research On Innovation Design

With the help of information science and high technology, enterprises have changed their values on product a lot. Nowadays, lots of companies take innovation as an important factor as many magazines, books, and blog do. Innovation has become the core word of them. We can smell innovation in every corner of company. To avoid losing their competitive power, the majority of companies are beginning to emphasize innovation, innovation can be seen everywhere. However, the outcome is still not so good.It's not just for the new that we want new product, but for the useful. New product should solve the problem which old one can not. New product can satisfy our need, even something we have not realized yet. That means product innovation should fully consider the users.Product design is not just the design of product itself. Designers pay more attention to the product style, function and processing, but ignore the human factor. As a user of product, the importance of human is not lower than the one of product. The research on human will give a new meaning to innovation.The process of innovational production design has changed from technology-leading type to concept-leading type. The importance of concept design has been highly enhanced. Concept design is one of the key parts in the whole process of design. With the help of good design, a concept can be developed into the core power of a company.This paper analyzes the method and the process of innovational design based on the theory of cognitive psychology and human-computer interaction. There are lots of research on industrial psychology and interaction design, but the application in practical product development is not so much. This paper focuses on concept product development, research on the area of innovational interaction design and proves it in two projects.