Conformation And Configuration Research On POP Corrugated Displays

With China's rapid economic development, consumers have been concerned about not only the quantity and quality of products, but also the self-satisfaction and the anastomosis of a particular commodity and self-aesthetic taste. In such a case, morphological studies of the products are particularly important.This paper focuses on the issue of conformation design about POP corrugated paper board displays, and expound the concept of the product conformation, the morphological classification of corrugated paper board displays, the forming method, the characteristics and the formal beauty rules. In order to create POP corrugated paper board displays products suitable for the environment in the form of sales, the conformation design must meet the most basic aesthetics rules which are change and unity, symmetry and balance, scale and proportion, contrast and reconcile, rhythm and rhyme. Only a certain aesthetic display can bring the interest of consumers, and arouse consumers to the potential purchase.By analyzing the relationship between the material, function, structure, text, graphics, color modeling, and other basic elements of the POP displays and the corrugated paper board, this paper focuses on the basic prerequisite and the largest freedom for the creation of displays. This paper discusses the harmonious relations among the displays patterns, consumers and goods, expounds the practical value and meaning of shape design beauty. And the study is based on the actual design case.On the basis of consumer's present aesthetic demand, the paper aims to find out ways to expand methods and ideas for sound and effective conformation design of POP displays. This paper has a positive and practical significance for understanding the future direction of development of conformation design about POP corrugated paper board displays.