Font Size: a A A

The Expression Of The Design Language In The Packaging Graphic Design

Posted on:2011-05-20Degree:MasterType:Thesis
Country:ChinaCandidate:G H WeiFull Text:PDF
GTID:2132360308973942Subject:Industrial design
Abstract/Summary:PDF Full Text Request
In addition to the bustling modern city, manifested in the forest of tall buildings, the steady stream of vehicles, people with different kinds of dress on the outside, it mainly those in the business district where a dazzling array of goods displayed on the color variety. The different colors and packaging of goods for such an atmosphere adds a fashionable and modern.With the development of commodity economy, the objective needs of the packaging made more demands, to participate in the market circulation of competition. The new design language into the logical design of business which is to contribute to greater success in marketing. The market gradually grouping, super account of very direction, leading to the design concept, formal constantly updated. Attractive packaging design, production and marketing in the process played an important role.Packaging Design in graphic language, is the use of graphic elements in the visual communication aspects of intuitive, rich and lively nature of the product content and accuracy of the information conveyed to consumers, and by virtue of graphic visually attractive to consumers caused by psychological response, and then guide the buying behavior. Good packaging products, can be the case in the absence of writing, through the visual language to communicate silently, it can cross geographical restrictions, breaking through language barriers, integration of cultural differences, so as to achieve the artistic effect of a silent infection.
Keywords/Search Tags:Goods, Color, Language, Design, Graphics, Vision, Psychology, Culture
PDF Full Text Request
Related items