The Study On Modern Tourism Planning And Design Based On Nonmaterial Culture Landscape

From tourism landscape planning and design of the Legend of the Red Lantern culture tourism area project in Longzhen starting, point at the nonmaterial culture landscape planning and design actual problems which meet in the practice project, the study apply methods such as literature consult, field investigation, historical research, grammar focus, instance case etc. Nonmaterial culture landscape traveling plan design actual problem meets which in view of the practice project in. How on knows these invisible culture scenic resources, how also unfolds this kind of invisible cultural landscape, as well as what plans from the traveling development angle designs the nonmaterial culture landscape and so on the concrete question, did the thorough research with to search. And initially has constructed the nonmaterial culture landscape traveling plan design universal theory and method, thus improving the theory of the nonmaterial cultural landscape. All the content is divided into several sections:1 Nonmaterial cultural landscape of basic theoretical research is to study the relevant concepts and character about nonmaterial cultural landscape. Besides it summarize the characteristic and type, analytic relationship between nonmaterial cultural landscape and landscape carry. Finally, it explore the classification of nonmaterial cultural landscape tour resource.2 Brief introduce demand basic theory which contained balance theory, accumulation theory demand hierarchy theory based on the development and different demand hierarchy of nonmaterial cultural landscape of tourism consumer demand, aiming at the needs of tourism. Then inductive analyze content, character, points and principle about different demand hierarchy of nonmaterial cultural landscape of modern tourism planning.3 The text further explores the theoretic guide and the mode of method which have relevant to the nonmaterial landscape and tourism planning and are provided with prevalent significance. The goal of the modern tourism planning and design based on nonmaterial cultural landscape, aiming at the needs of tourism, integrates its contents and spirits into some carrier in the process of objecting and interiorizing the nonmaterial contents, and further strengthens and illustrates the nonmaterial landscape by scientific plan and designed arrangement, so as to lie it open to tourists with eager attention. Tourists can feel the cultural sphere through the tour experience of the nonmaterial landscape, obtain from its carrier and acquire the meanings and spirits of the nonmaterial landscape, consequently arrive at its purposes and purports. This process may express is: The non-material culture content (spirit and significance)—the object (increase)—the nonmaterial culture landscape carrier—unfolds the design with in (to read takes)—the tourist (the person—feeling (emotion experience)– the nonmaterial spiritual boundary. Based on this theory known, the paper from the nonmaterial culture landscape unfolding in detail elaborated the three levels.4 The case study landscape planning and design of the Legend of the Red Lantern cultural tourism area as object. SWOT analyze its development based on analysis and summary about natural and geography general situation, evolution of interpretation and community economy general situation. Finally, combine with current tourism resource of tourism area, research nonmaterial culture landscape planning base on theory and method about it.The main innovation of this study includes:(1) It defines and cards"Nonmaterial Culture landscape"systematic by a new way, and describes characteristic and type of nonmaterial culture systematic and explain classification system of nonmaterial culture landscape resources(2) From the substance and level of the landscape consumption needs, the theory is established between tourism demand and nonmaterial cultural landscape consumption. And according to three levels of demands, which are excavating demands, guiding demands and realizing demands, specific operational design methods are quested for modern tourism planning and design based on nonmaterial cultural landscape.(3) On the basis of method pattern, the triangle model theory and methods for the modern tourism planning and design based on nonmaterial cultural landscape"from the spiritual to the material and from the material to the spiritual"are constructed. And the new avenues for protecting and sending local unity culture, continuation and expansion culture, sustainable development of regional economy.