Online Literature In The Cultural Visual Threshold

From the end of last century to the beginning of this century, the network has become a new and powerful media around the world. Along with that, online literature emerged and developed at an extremely quick speed. However, the academia gave less discussion to the meaning of the existence of online literature and the nuance new quality different from traditional literature. This paper sets out from the relation between media and culture, discusses how the network mould the new quality of online literature with nature of pluralism, open and mutual cooperation; and reveals the subversion by online literature to the old normal in literature. At the same time, the writer analyses the creation characteristics of network original literature attempting to predict the prospect of the development of online literature from the respects such as psychology of the creation, content of the subject, and the technique of expression and style.This paper consists of three parts. The first part aims to take a deep look at the social and cultural impacts on the concept of value and thinking style brought about by the development of media. And online literature is bird-viewed from the perspective of culture. Based on the characteristics of network media, the second part addresses to the newly emerged qualities of online literature which differentiate from the tradition. The third part brings an inspection to the original works and the creation characteristics of the online literature. The paper concludes at the revealing of the future and crisis of the online literature from a cultural perspective.