Advertise Humanized Thinking Of The Creativity

The advertisement produce up to now, have already affected the people's life deeply, and can affect the people's thinking to some problems and choose to the of some things. But the creativity is an advertised soul, the advertisement is the display of the creativity. Therefore, advertise the creativity is to request to advertise the designer to want the thinking towards advertising the challenge of designer's ability, it, but this kind of considers and can't be depend on in the inspiration only, still needing to follow the certain principle to carry on the creativity. Advertise the designer must find out one and the outlet of the consumer communications. The advertisement is gradual mature in experience society economy, the development of the culture and thought affect process, the advertisement creativity of the present pays attention to the need to the people the spirit level more. Advertise the creativity must can beat the moving mind, following the principle of the humanized creations, must satisfy the modern people to pursue easily, hope to acquire the pleased mental state request. Must satisfy the people's spirit cultural demand of the deep time. Advertise the humanized development of the creativity is with design of reasonableness change into the prior condition, is" human nature" to unify with" the thing turn", is the equilibrium of the social high-tech development, reflected the essence characteristic of" behavior but design", is the mankind pursue the idealization art life style of design state. Advertise the creativity must follow the certain principle to carry on the development, then must follow unique, real results, pyramid and the development principle of the reliabilities in the development process of the advertisement creativity. Only such, then can create the " humanization" advertisement enough. The advertisement creativity that is nowadays belongs to diversified development period, present in the quest fascinating of the creativity style, but among them the " humanization" design become the eye-catcher a little bit bright, and become a kind of current that can't converse gradually, and the " humanization" that people pursue is solid true at of, the real body advertises the creativity now in of. Only have those concrete of, adapt the life with maximum limit, satisfy the people's physiology need, mental need and appreciate beauty the need. Provide the convenient condition for the people's life with maximum limit, come close the people's mental state, match the people, the need characteristics is just the real" humanization" advertisement creativity.