The thesis aims to discuss how the designer, in order to convey the given information, codes and decodes by means of researching images and impression in graphic creativity. The visual figure is the combination of image thinking, idea delivery and graphic impressions, and all of these influential elements count much in the process of designing, in which creating a vivid and novel graphic is a key link. Idea is the soul and core of design, without which a perfect design goes in vain. Graphics and graphic semantics indispensably work in effectively conveying the information, accordingly, how the brain works in creating impression is of vital in graphic innovation. Graphics creation is the mixture of image and impression. The image mode of thinking bridges image and impression, in which the concept is present by amalgamation.
|