The Popularity Of Korea Version Novels And The Development Trend Of Chinese Youth Reading Materials

The new books of "The Guy Was Gorgeous " and " Temptation Of Wolves " are wrote by Kim Tae-gyoon in 2004, which shocked the whole youth publishing industry and created the fashion of Korean version novels (KVN). Meanwhile, the new conception of KVN was shown in the minds of publishers. All of reading materials which were related to KVN, such as books, periodicals or the internet information, got the high reading rates. This phenomenon has lasted from 2004 to 2008, and it attracted the great attention of publication fields.In this thesis, on the base of the comprehensive research of KVN, the development trend of Chinese youth reading materials is discussed in detail by compared with the two different modes. It is valuable for further publication of Chinese youth reading.In Chapterâ… , the development history and situation of KVN were comprehensively analyzed. The conception of KVN was defined and the features of KVN were elucidated from the theme, plot, structure and language.In chapterâ…¡, the internal and external reasons of KVN popularities were explored deeply. On one hand, the early popularity of Korean dramas in China built the foundation by the formation of stable pre-readers for the introduction and spread of following KVN. On the other hand, in some degree, KVN could meet utopian ideals of life and the desire for a sincere heart, pure, romantic love desire of young people by the combination of KVN and youth reading materials. In chapterâ…¢, the young people are the main readers of KVN. As a literary work, the popularity of KVN affects the concept of love, value and aesthete of the young people. Therefore, it hopes the publishers and educators could correctly guide the reading of young people by decreasing the dross as much as possible. In chapterâ…£, KVN is one of typical publication of youth reading materials. Thus, it has a lot of characters of youth reading materials and it also shown some trends of youth reading materials, such as type of publication, superficial reading and digital. According the above analysis, we have acquired more profound understanding of youth reading materials. Then, we should accurately grasp the trend to publish more exciting publication and build own brands. Thus, we may make the benefit publication for the grown of young people.