| In a globalised world of today,China has its own design needs to be on the look of a traditional graphics development and innovation,modern design is actually a continuation of traditional graphics,inheritance and development.But we live in every corner of the existence of traditional and modern,ethnic conflict and the world, and so on,this is not a simple conflict of contradictions.In the general sense of the traditional understanding of graphics,research,analysis and understanding on certain issues exist..How to coordinate China's traditional culture and modern visual design of the relationship in various fields there are different interpretations and constant arguments.In the increasingly fierce international environment,China is in the international design scene to find his place,we can not blindly pursue international,otherwise there will be no competitiveness and the value.We should be based on the traditional national culture,learn the essence of Chinese traditional arts and inject the spirit of the times,reflect the value of Chinese design.Today,traditional Chinese graphic design for the establishment of the local community is essential,we must have new graphics on traditional knowledge and understanding.However,due to the economic globalization to promote the culture of globalization,so that one has a long cultural tradition of the Chinese nation faced with the information age brings a range of issues.To a certain extent,because of modern visual design to promote the social economic and cultural development,China's long and rich tradition of graphics resources in the community increasingly powerful today face of unprecedented impact.In fact,this valuable resource has not yet been fully utilized,"Chinese traditional graphic and modern visual graphic design" to the proposition that the Chinese traditional graphic and modern visual graphic design are exploring the relationship,how to properly deal with the relationship of them will be a great choice. As a form of protest choice,we either adhere to the position of traditional culture,or fully integrated with the other side of Westernization,which seems to be two options is not what we should do.This paper is divided into six chapters,the first chapter from the research background,research and study of the purpose and significance to introduce "Chinese traditional graphics and modern visual design," the reasons for this proposition,the purpose and content.The second chapter on the selection of graphics and development.From graphics to the concept of ancient Chinese philosophical thinking and to the development of traditional graphics,from the analysis of traditional Chinese culture thinking deeply influence the designers of modern art,traditional graphics with the use of philosophy,aesthetics and other subjects,is a cultural,the existence of thinking.The third major chapter on China's traditional graphics the basic characteristics of China's traditional graphics from the "shape" and "intended" to understand and grasp the vivid graphics,graphical form of the traditional characteristics and aesthetic implication of an in-depth analysis.The fourth chapter on Chinese characters for the understanding and analysis of modern Chinese characters and the relationship between the visual design.From the Chinese characters of "three beauty" to the design of modern font,after a series of changes.The fifth chapter introduce Chinese traditional graphics in modern posters,logos,packaging design in the concrete application,with examples for analysis.The sixth chapter of the first few chapters of the summary and draw conclusions.From the traditional culture to modern culture,the pace of history is irresistible, we should attach importance to the tradition of excellent graphics;graphics and the traditional understanding of the origins provenance,from the use of design thinking to extract the essence of art,create a real sense of Chinese design. |
