A Redesign Study On Spring Festival Cultural Symbols

Cultural festivals are cultural activities, cultural products, cultural services, and cultural atmosphere of the main representation; to the nation's psychological, ethical, spiritual temperament, values and aesthetic taste for the deep and true; specific period of time, for the temporal and spatial distribution of specific geographical; specific themes for the activities of a social and cultural phenomenon. Traditional Chinese festivals as a national focus on the unique way of life manifested in the transmission process contains a variety of forms, from the point of view of cultural symbols of the holiday season, is a symbol of a variety of forms, a space-time structure, dynamic symbol set.Papers use cultural symbols of the theoretical analysis of the Spring Festival cultural symbols set of the Chinese cultural environment, which is the domain of Chinese cultural symbols and cultural development in the Spring Festival played by the lead; stated that the Spring Festival and other cultural symbols of cultural symbols Set a boundary interaction characteristics of the Spring Festival cultural characteristics of the time and space structure; that the Spring Festival culture is relatively stable, and real-time change. Set interactive cultural symbols for the new symbol of the changes have provided an opportunity to become a symbol of innovation mechanism, which, the paper established a culture based on the analysis of the symbols of the Spring Festival cultural symbol system model. Model can explain the Spring Festival cultural symbols dynamic process, but also to re-design the direction of guidance.And the re-direction of the Spring Festival holiday characteristics closely linked. A season cycle is a unit of the festival is different segments of the time frame, the time line for reciprocating alternate nodes in the spring brought a special festival features. Spring Festival cultural symbols of the re-design, first of all, at the macro emphasized the characteristics of the cycle of time with the inherent characteristics of the cycle of thinking form the same structure, and to give a deeper level of the Spring Festival "rebirth" connotation, is the "old" - "new "The process is also" subject "and" welcome "interface. Redesign will be many seemingly complex and complicated Spring Festival cultural symbols can be summed up, to explain the limits of the turn for the moment, answer the how "except" and how "welcome" problem areas of the design, it is in the spirit of the Spring Festival cultural constant core foundation , the symbol will be changed and updated form of the external environment to adapt to the process. This is to ensure that the development of state-culture means necessary. At the same time, this integration on the basis of the design concept in the analysis, extraction, integration, "the market" as the guide, guide lifestyle fashion festival.