A Study On The Changes And Inheritance Of Spring Festival Ceremonies In The Process Of Social Transformation

The Spring Festival reflects the profound cultural heritage of Chinese traditional culture.Since the 18 th CPC National Congress,General Secretary Xi Jinping has repeatedly stressed the importance of inheriting and carrying forward China's outstanding traditional culture.Chinese excellent traditional culture is the outstanding advantage of the Chinese nation,is our deepest cultural soft power.The important value of traditional culture reminds us that we must pay attention to the connotation and value of traditional culture ceremony and its inheritance and development in modern society.Spring Festival culture is a part of China's excellent traditional culture,Spring Festival ceremony is an important carrier of Spring Festival culture is also the essence of Spring Festival culture,the inheritance of Spring Festival ceremony is the need for the country to enhance cultural soft power is also the time of the present.Substitute for demand.In recent years,however,people have triggered exclamations every year-"the smell of the year has faded!" Behind the fading of the New year is the desalination or even disappearance of the customs and ceremonies of the Spring Festival.With the social transformation,the traditional sacrificial rituals disappear in the city,only in the countryside there are simplified sacrificial rituals,people's taboos gradually fade,and the taboos of the traditional Spring Festival become casual.The Spring Festival ceremony lost the intergenerational connection of inheritance and cut off the connection with tradition.With the traditional Spring Festival ceremony gradually fade away,the mass media for the new Spring Festival ceremony.On New year's Eve,the whole family sat in front of the TV to watch the Spring Festival Gala;took out their mobile phones to send "red packets" on WeChat,and snatched the "red envelopes";Every day during the Spring Festival,Alipay was logged in to participate in the gathering of "five blessings" activities,as well as the widening of the ceremonial field,the Spring Festival in recent years and the anti-Chinese New year movement.The move to Spring Festival has become a "great migration";people are more likely to travel outside their homes and go to cinemas to celebrate the Newyear's New year than to spend the year at home.The change of the Spring Festival ceremony is the loss of the cultural soil of the traditional agricultural society as a result of the social transformation,the change of values brought by the modern rational movement,the impact of the Western "foreign" festivals and the influence of the new media environment.The traditional Spring Festival ceremony will be diluted and derived from the modern Spring Festival ceremony.Using the methods of semi-structural interview,this paper firstly summarizes the traditional Spring Festival ceremony according to its nature,and explores the desalination of the traditional Spring Festival ceremony and the evolution of the Modern Spring Festival ceremony under the background of the modern transitional society.Find out a variety of reasons for the changes of the Spring Festival ceremony.Finally,the cultural inheritance and innovation path of the Spring Festival ceremony is put forward,that is,the inheritance of the Spring Festival ceremony should be based on the idea of "two innovations"-creative transformation and innovative development,from the official point of view.Folk and all-media multi-faceted inheritance of the Spring Festival ceremony.