Art Of Emotion Emotional Element Expressing In Modern Jewelry Design

As a psychological word, emotion refers to the people's attitudes towards their own and surrounding actions, and it is one of people's special reaction form of objective things, and it is subject to external stimuli for positive or negative psychological reactions, and it is also one objective things meets their needs attitude and experience. Research of the general psychology and Design Psychology could shows emotion's affection to the behavior of design.With the development of modern society,people's material life satisfaction, and the spiritual life to become one of life's goals. The articles for use that people pursue are no longer mechanical.So as people's emotion and aesthetic, jewelry design began to get rid of excessive emphasis on the value and the design, gradually went into the direction of humanness and feelings, the emotional jewelry design is on the road.To study the jewelry design, we must first understand the characteristics of modern jewelry design, based on this we need to study in a jewelry design of the different emotions forms. Instinct emotion, action emotion and rethinking emotion, they are the most important emotion forms and do effort on the whole design process. Instinct emotion attach importance to the mold, colors, materials, etc.Action emotion attaches importance to people's felling and experience.On the basis of three kinds of feelings and emotions , with the corresponding design elements of different shape and material, and culture in deep and understand the different design elements of the property for the feelings of jewelry design to lay the foundation. Among these forms, the cultural factors are important design elements. On one hand, learn traditional cultural factors will provide for the jewelry design more inspiration. On the other hand, the western culture have been welcomed for many years, use of ethnic elements will facilitate our traditional culture and heritage protection.Emption is important to brand, that brands including feelings and cultural are more likely to accept preferences and trust of consumer. Therefore, jewelry enterprises should try to build their own brands, attach importance of quality and service and do more emphasis on the emotions and feelings of the union. Jewelry design is a system design process; designer also need full understanding of the design of psychology and human engineering design, marketing, and other disciplines and areas. Besides, designers should concern about the development of modern science and technology and making full use them to modern jewelry design.