Research On Art Productivity In Contemporary Technological Changey

The third technological revolution, which took place in the middle of the 20th century, brought dramatic changes not only to the material production, but also to the spirit production, including artistic production. Advanced technology, especially the computer technology, had a significant and direct impact on the development of contemporary art. Under the influence of changes in technology, arts practice demonstrates new features, which in turn made a change in art theory research as well.As an important part of artistic production theory, the theory of Art productivity has a process of development and modification with the development of the theory of artistic production. the theory of Art productivity is included in Marx's theory of artistic production theory. The Western Marxism also contributed to its concept. They proposed the concept of"art of the productive" explicitly and regarded technology as a key element of"art production". Basing on all above, Chinese contemporary scholars further perfected the theory of arts production, and constructed a complete theoretical system of artistic productivity.Research on the theory of art productivity in contemporary technological revolution can't be done without comparing with the one in traditional society. In the prehistoric primitive agricultural civilization and industrial civilization period, the art productivity demonstrated different characteristics because of the different technical conditions, To today, technological revolution makes the art productivity changed. Firstly, technical elements have been an important part of art productivity, whose statue in art productivity has changed from the participatory element to the dominant ones. Secondly, it influences traditional factors of production on the producer's production capacity, the means of production and production targets with a strong identity. In a word, the art productivity at present has become a technology-based art of productivity.With the variation of contemporary technology, the elements of art productivity have new changes as well. In the realm of trade, art productivity is composed of labor, working tools, the labor force, labor objects main elements. In contemporary times, technology joins as an independent factor and has been the forth element. The technical element include not only the artistic skills which used by workers, but also science and technology which exists in the original pool. In technical change circumstance, the technical element is more and more important and its statue is improved from a guidance element to a dominant factor, as a symbol feature of art productivity.Technology-based art of productivity brings a new landscape to contemporary art. Being influenced by this, traditional arts such as literature, music, painting, etc have showed new features. For example, film and television arts, photography art are produced in the modern technology, which enormously promote the artistic expression. As the new media technologies developed, new media arts was created, which is featured with hypertext, interactive and other new aesthetic forms, being different from the traditional arts. In short, contemporary art was created by modern technology. It is inseparable from the technical context; Moreover, it can not exist without technology. Contemporary art has laid a mark of technological progress in both form and content, and even we can say that technology has embedded into the arts, and the aesthetic activity includes appreciation of technology. The technology is already deeply embedded in the nature of art and presentation. Technology has been a part of the art form, which greatly influences and even determines the way of expression of artistic spirit.Put attention to the powerful impact of the technological revolution, we should focus on the new change of art productivity on digital technology era, concerning about the relationship change between the four factors of art productivity. We should emphasize on the significant impact on the technological transition of the art of productivity. We should not only get rid of technological determinism, but also get rid of the concept of neglecting the technology effect in the traditional theory.Technological changes in the contemporary make art productivity change, which has brought both positive and negative impact on art development, just like both sides of the coin. Technological changes opens up the aesthetic space, and masks the aesthetic effect as well; Technological changes constructed a new era of technology human values, but also minimizes the effect of art in the tradition humanistic spirit as well. When we explain the impact of the technological change on art productivity, we should not paranoid in technological determinism, which regard technology advances can dominate the arts, and should not ignore the technical element in the art of productivity, which is a view of conservatives. Only emphasize on the important effect of technology and stresses the humanistic spirit of art, can we promote art practice of healthy development.