The Research On Chinese Characters Image Design And The Mood Expressed

Chinese character is not only a long history and a symbol of Chinese civilization, but also an important tool for the dissemination of information in our daily lives. At the same time, Chinese characters as a symbolic transmission of information, its hidden behind the deep cultural connotation, through the image of character expression of more on the emotional and aesthetic charm. Along with writing tools for change, characters designed to have a more diversified development direction, Chinese characters designed with rich content, open content and the ever-changing design language and visual form, for the study of graphic design is very important.In this paper, the image of Chinese characters and the mood expressed as a research topic, through research and analysis the origin and evolution of Chinese characters, Chinese character design approach and application of to understand the Chinese character is different from other letters writing and cultural characteristics, to explain the image of Chinese characters characteristics of modern typography design breakthroughs and innovation is an important pointcut. Characteristics of early pictographic Chinese characters to express the mood of contemporary figurative language designed to provide a good reference and inspiration. Therefore, it is this image of the characters, they are able to attitudes, emotions, feelings, etc. to give the appearance of subjective experience the unique image.Chinese characters design mainly refers to the printing fonts and graphic characters two directions, while the modern Chinese characters should be designed to go beyond the design focuses on decorative, the more in-depth study of Chinese Character design of the external image and internal mood of the match. Combination of "image" and "mood" will constitute the principles of design, semiotics, linguistics, psychology, visual design theory applied to modern Chinese characters design, the external visual image better reflected in the text content and mood. Chinese characters image of the mood through the abstract, lines, glances to convey his ideas of space, use of modern visual language to express the profound cultural connotation of Chinese characters. Specific meaning of the text through creative design of the inter-frame structure, location, relationships and changes in stroke lines in a reasonable manner shown so that the unique content of the text cleverly manifested in its own unique look and feel of the image of personality. Through the appearance of the text to shape the image of the text, focusing on writing and text meant to express the meaning of the shape. In the words of the stroke, structure, shape adjustment, in the location of the relationship between words and word processing, through posed by the image of the font shape to express their own characters to convey the meaning and mood.