"Know White And Abide By Black"-the Discussion On White Design In The Graphic Design

We have light of white, color of white, poetry of white, painting of white, and calligraphy of white. As a basic color with richness and complexity, white is the color of opposites and unity. The unique form effect and aesthetic characteristics deserves further research. In graphic design, many designers have tried to use white, blank, or white background to create the quite visual impact graphics or screen personality.Since the origin of "five-color" in ancient time, the Chinese people have had a very unique color system. In this system, white plays a very important role. For thousands of years, the ancient Chinese art has developed following a unique philosophy concept, such as Lao Tzu's concept of"Know white and abide by black". While painting, we divide black and add white to show the point that existence and nothingness beget each other,insufficiency and excessiveness are in succession. In modern design, the use of white is as wonderful as that in ancient time. White that can reconcile the vision of the unexpected and enhance the beauty of images is an indispensable element in graphic design.Blank is a part of white and also an extension of the use of white. As one of the elements in graphic design, black can not be ignored. It is the element or means to make the picture simple and easy to read or enrich its artistic conception value. For designers, blank means challenges. It is charm enough to arouse your passion for it. And for graphic designers, blank is like a versatile tool with multiple charm. In their works, the use of blank is proper or not is the key to success.The essay researches on the typical use and special focus of white and black in graphic design from the aspect of visual psychology and traditional aesthetic, trying to find more performance skills of white and showing the multiple values of white. White is pushed on a higher area of research and connect with traditional culture and modern thoughts, playing a greater and better role in design and becoming the beauty of white in modern society.