Development Strategy Of Yantian International Container Terminal Limited

This paper is focused on strategic management, including two parts: the case text and the case analysis.In the main body of the case text, the author introduces the developing process of the YICT (Yantian International Container Terminal Limited) firstly. Meanwhile the author focuses on the achievements of the YICT during the past years. What's more, the author analyzes the problem and the main rivals during the development of the YICT so that the readers can have a deeper comprehension of the YICT, together with the context and the developing direction of thewhole container terminal industry.In the section of the case analysis, the author applies the strategically analytical tool of SWOT to analyze the current advantages of the recourses, the macroscopically external circumstance, and the competition in the markets. Besides, the author puts forward the developing strategies, the strategic goal and the relevant measures to reach the goal basing on the circumstance and the recourses of YICT.