Firstly, this thesis analyses the current situation of real estate marketing in China, and establishes a whole-process marketing system conducted with Customer Satisfaction Strategy, based on demonstration analysis and the system of real estate marketing in existence. This whole-process marketing system is called new type real estate marketing system. Secondly, this thesis researches the condition and the methods to implement the system.This thesis consists of four parts. Part one analyses the development of Chinese real estate marketing and the current situation of marketing system; Part two explains the structure of new type real estate marketing system; Part three discusses the condition and the methods of implementing new type real estate marketing system; Part four is summarize and prospect of new type real estate marketing system.
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