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Electronic-Commerce Application Research Of Chengdu Everbright International Travel Service

Posted on:2004-05-10Degree:MasterType:Thesis
Country:ChinaCandidate:M X WangFull Text:PDF
GTID:2156360092490952Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Electronic-Commerce(EC) as a new business model is given a broadly attention. EC brought a great revolution not only in technology, but also in economy, politics, culture, living and education. So people are brought into information society in characteristic of internet economy. In the microcosm, EC is a revolution in the business management. It' 11 be a trend of business affairs in the future.EC application in travel industry is rapidly expanding only in a few years. The EC application of travel in China is in the ascendant. Because travel is one of the products fit electronic marketing, and adapt to the development of network. So the mechanism and model of travel agency and traditional travel business will be changed greatly by EC.This thesis researched an case of Chengdu Everbright International Travel Service(CEITS) apply EC. Described the EC definition, class, affection on social economy and enterprise. Analyzed the travel EC environment: the status of application, the necessity and feasibility. Created an analyzed frame how to choose EC model.This thesis gave an EC solution of CEITS. The solution includes two parts: the one is Web Site, another is Office Assistant. The thesis gave the system object, principle of design and the function, then analyzed the executing and evaluating.
Keywords/Search Tags:Electronic-Commerce, travel, travel agency, application model
PDF Full Text Request
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