Studying On Market Evaluation And Market Exploitation Of Venture Enterprise

The 21st century is a guiding time of scientific technology as intellectual economy will be the main trend. The effective combination of intellect and capital springs up venture enterprises quickly. Venture capital is the motive power of society and economy in the time. But at present the venture enterprises are full of high market risk and uncertainty of environment,they become a great barrier to develop the venture enterprises in China. In this paper the history of world venture enterprise is presented,comparing with Chinese enterprises we know some gaps. The definition of venture enterprises is a research standard,and we can analyze their characters. So we get some details of venture enterprises. Then I create a set of market index system according with four hierarchy,such as market prospect,market competition,market achievement,market risk . By the model of vague synthetical index and neural network,we evaluate the market value . As a terrance venture enterprises and venture-investment company can market exploitation value. At last by analysis of market environment,some strategy of exploit market and ways of marker management are suggested,so they are used to foster and carry out market value.