Development Strategy For Harbin Petrochemical Company Of China Petroleum

Harbin Petrochemical Company of China Petroleum (former Harbin Refinery) is a medium-sized refinery in north of China. Its development just is an epitome of the middle-sized refinery in north-China. The Harbin Refinery was built in 1970, and was put into production formally in 1976. It was put under China Petrochemical Company's administration from HeiLongJiang local administration in 1983.In 1998, Harbin Refinery was incorporated into China Natural Gas and Petroleum Company (CNPC) from China Petrochemical according to the command of the reform of CNPC group. The core part of Harbin refinery established Harbin Petrochemical Company of China Petroleum in 1999.The case has summed up the whole establishing development course of Harbin Petrochemical Company of China Petroleum, and introduced the development strategy and implementing measure at present. Then, after analyzing deeply and evaluating the outside management environments and inside resources, the case put forward the suitable strategy scheme through applying SWOT matrix and strategy group pattern. And then, after defining the corporation mission, offered the development strategy and implementing measures of the company.