The Research On The Synthetic Risk For Evaluation Of Investment Project In The Enterprise Group

In the era of rapid development of modern science and technology, An increasing number of enterprise start to invest projects which refer to the high and new technique industrialization. The obvious features of these projects are the high profit with high risk. Today, more and more managers have realized the importance of risk management and desire for a kind of scientific, reasonable and operative method to calculate and evaluate risk. The risk analysis was started rather late in our country and there are not so many thoroughly and systematically hazard elaborated literatures on this subject till now. Hence it is important both in theory and in practice to research on project evaluation of enterprise group in the view of risk.Firstly, beginning with the feature of investing project risk in the contemporary market economy condition, a definition of synthetic risk is proposed in the paper, which is relative pemiciousness with speculative value; Afterwards on the basis of characteristic properties of risk , the pemiciousness of risk action is calculated with risk measurement function, speculates value is calculated by Fuzzy Synthetic Evaluation, synthetic risk is calculated in view of the above. The development risk analysis based on synthetic risk enables effective risk decision to be made on the basis of quantified risk. Finally , an example of investment project in some enterprises group is given to make detailed discussion.