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H Company Stratagem Investigation Of The Global Network-Technique Certification System

Posted on:2004-09-26Degree:MasterType:Thesis
Country:ChinaCandidate:J TongFull Text:PDF
GTID:2156360125964241Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Following with the fast growing of information technique and the mode transfer of IT industry in all over the world, it establish the groundwork for flourished rise of the domestic IT technique certificate industry base on the external environment and market requirement, as the biggest one telecommunication product manufacturer who has its own independent knowledge property right, H company's global network-technique certification stratagem emerges as the time require. This discourse deeply analyzes the network-technique certificate stratagem of H company by the application of the stratagem management theories and the analysis methods, then brings forward that a complete dealing unit stratagem (as called service stratagem) for the enterprise should include the contents as following three levels:What is the concept of the stratagem for the enterprise?What is the competition stratagem as the enterprise faces the competitors?How does the enterprise incarnate its stratagem concept and compose the competition advantage through the suitable resource focus and stratagem match.Through the relativity analysis with the actual situation of the bringing forward background, enterprise external environment, internal resources condition, competition ability, stratagem resources match and so on of H company's network-technique certification stratagem base on the relevant theories, conclude that:1, The stratagem of H Company's global network-technique certification is a international-standard stratagem.2, The stratagem of H Company's global network-technique certification is the stratagem which gives priority to the overall cost leading and uses the difference focus as supplement.3, The key stratagem resource match which H company ensures well executing its global network-technique certification system embodied on the aspects of the organization structure and management revolution, the finance support and well configuration of key resource ability, the company's policy support and the enterprise culture guidance.Meanwhile, the research result of the discourse also indicates that H company's stratagem has great dealing value since it is supposed to bring considerable profits in the fields of service sales for H company in the coming 5-8 years through the deduct a percentage from a sum of money from the authorized training and exam fees. Besides, the cost of the investment will be lower and lower and the retained profits will be higher following with dealing duration becomes longer and longer; except for the finance benefits, this stratagem will also bring some strategic benefits such as the improvement of the enterprise brand, expanding of the market share, dominate power about making the technique standard in this area and so on. As a exclusive great communication products manufacturer in IT area in China, which expands its network-technique certification education in all over the world based on its own independent knowledge property right, the drawing and executing about A stratagem of H company not only concerns with the competition ability of Chinese nationality communication industry in the international market, but also with the building of network information and the train of network-technique professors for China, even more, it concerns with the average level improvement of network information technology for China. Through the research and analysis with the topic that H company how to deals in its network-technique certification stratagem, maybe can give some premonitory suggestions to the long term stratagem of the network-technique certification of H company, as well as in value of providing some important information to other IT manufacturers who will execute similar stratagem as reference. Finally, hope the result of the research in this discourse will contribute to the exploitation in the area of the development direction, the emphasis of stratagem, the competition advantage and the business value for the Chinese network-technique certificate industry taking part in the...
Keywords/Search Tags:strategy, network-technique certification, international-standard, overall cost leadership, differentiated focus, strategy match
PDF Full Text Request
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