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The Marketing Management Of Lenon Biology Technology Company

Posted on:2005-05-24Degree:MasterType:Thesis
Country:ChinaCandidate:F X LiuFull Text:PDF
GTID:2156360125970978Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Lenon biology technology company was fund before more than one year with new technology, its special productions are soy-been peptide powder and health production food -Lenon protein peptide powder.In the first period, there are lots of imperfection in marketing management, so the outstanding achievement is very low. It is better after company regulated the personnel and the marketing structure .Author introduces the company from marketing management to outstanding achievement raising, analyzing deeply the company's production designing ,the establishment of price ,personnel structure,Personnel Origin of selection, the development of procession ,and so on ,trying to open out the using of marketing theory in marketing practice of this company in comprehensive and more point of view, expecting to enlighten the marketing management staff correlatively by analyzing the Lenon company's marketing management.Of course, in this case , Lenon company's marketing management isn't the best instance .The author recounts some problems which presents itself in the marketing management, excepting these suggestions could accelerate the development of Lonen biology technology company in the future .
Keywords/Search Tags:Lenon company, Biology technology, Marketing management
PDF Full Text Request
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