The Ethnic Problems Discussion In E-Commerce

Today, we have already stepped into the 21st century, this is a century for digitization, the networking, and globalization becomes the inexorable trend of economic development of the world. Under the environment of network, concept, demand, hope and behavior of the nature of the market, consumer in the time and space have all changed enormously. How about meet these kind of change, adjust the management strategy of enterprises, sets up the commercial mode on net, find, develop the business opportunity on Internet, and then launch e-commerce, has already nowadays become the greatest opportunity and challenge which enterprises face. The network, as a kind of brand-new productivity, e-commerce is regarded as the mode of brand-new marketing with great economic potential and practical value, has already become the development trend of international marketing, and its impact on social economy will far exceed commercially. Our country has already launched much work in e-commerce, and form the upsurge gradually, but because the informationization of our country and high reason of networked degree, there are a lot of questions yet in developing e-commerce in our country, ethics problem among them get attention of people for a long time , make e-commerce one this represent cyber economy latest field of developing direction become morals vacuum for the moment, the immoral operation in e-commerce field nearly reaches the degree overflowing, these problems have influenced the sound development of e-commerce seriously. This text uses economics and theory of ethics to carry on research to the ethics problem in the present e-commerce of our country. Introduce the basic theories of e-commerce at first; Have analyzed to the ethics problem that enterprises of our country faced in e-commerce afterwards, have analyzed further which negative influence these ethics problems will be produced, what is and the origin that ethics problem produce ; Then probe into the necessity of researching and solving the ethics problem of e-commerce theoretically mainly; On the origin foundation of ethics problem existing in e-commerce of expounding the fact above finally, put forward the scheme and suggestion of feasibility of preventing these questions from appearing .