The Research Of Marketing For The Static Control Products Of Winifred Corporation In Sichuan Province

In the last few years with the rapid increasing of the requirement for the electronic components in china, the market of the static control products for the electronics industry has developed very fast since then. The competition between enterprises is becoming fierce. It thus follows that one of the important things for a modern enterprise to do is establish a perfect marketing strategy, in accordance with marketing theories and on the grounds of the reasonable assignment of resources, for improving its competitive ability and the ability of sustained development in the intensely competitive and constantly changing economical environment. This paper makes Winifred Company's marketing for the static control products in the Sichuan province of China the study object and the research content. It first discusses Chengdu office's strengths, weakness, chance and threatening existed in the Chengdu office of Winifred Company, and the article selects disparity as marketing strategy of static control product of Chengdu office. Meanwhile this paper puts forward a series of ensuring to carry out strategy. Through researching the marketing strategies of Chengdu office of Winifred in this paper, the writer will tackle the arisen marketing strategies problems of nowadays Chengdu office of Winifred, and fix on it's development direction of marketing strategies in the future. This paper probes into the marketing content of Winifred Company in the Sichuan province of China from the theory and practice, sequentially finds out the way out for the development of Winifred Company in the Sichuan province, and offer...