| This paper reveals the problem that consumer rights have been violated frequently in the shopping online and the dilemma that use a variety of remedies are still unable to protect the interests of consumer by analyzing a group of case on consumer shopping online. Frequent appearance of invasion and violation and the difficult situation of safeguarding rights and interests raised the following issues for further exploration. Exhausted conventional means of relief, why is online shopping so difficult and tortuous road of rights? Why is so difficult to safeguard consumer rights? What factors make conventional remedy in resolving cases of online shopping seems so powerless? How to perfect systems and measures and how to improve the supervision can make powerless dispute resolution restore their original function to protect consumers'legitimate rights and interests?The thesis at first describes briefly several cases related to the cyber purchase and then studies thoroughly them from different angles. As for the lack of the relevant regulations and the difficulty in the quotation, the author resorts to the establishment of the admittance of the seller in cyber purchase and the distribution of the duty of quotation, which could promote the efficiency of the purchase, protect the legitimate rights of two sides of the purchase and makes the cyber market develop in a healthy way. |
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