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The Research On Managing Crisis Of Network Public Opinion During New Period Chinese Government

Posted on:2011-07-24Degree:MasterType:Thesis
Country:ChinaCandidate:J PangFull Text:PDF
GTID:2166360308953580Subject:Public Management
Abstract/Summary:PDF Full Text Request
The world has significantly changed since the Internet was developed in the last decade of the 20th century. The Internet has increasingly penetrated into every sphere of human life. There are two sides to everything. While Internet greatly promoted social development and brought a huge benefit to people's lives, it also caused certain disturbances to people in some aspects like cyber crime, cyber violence and cyber addiction etc., among which the crisis of network public opinion triggered by public sentiment has gradually become the government's focus of attention.However, on the one hand, due to objective fact that China has started later in internet supervision; on the other hand, for subjective reasons that our government's crisis awareness of network public opinion has not gone deep enough, still being in its early stages and the ideas and framework of management not yet being in order; which are not compatible with increased frequency of emergency incidents arising from internet public opinion in present-day China. It's a top priority task to build a well-improved supervision system for the crisis of network public opinion.The paper presents an initial analysis and research on managing the crisis of network public opinion by the adoption of basic theories and methods from such subject fields as public administration, crisis management and government journalism. Firstly, by putting together basic concepts, such as basic characteristics and current status of Internet, and basic implication and features of crisis; then being following by basic concepts gradually formulated in the crisis of network public opinion, the paper elaborates on the nature and cause, the characteristics and channel of network public opinion, and also attempts to define a fundamental framework of theory which incorporates such four aspects as conceptual cognition, legal security, technological support and management coordination. Based on these steps above and a comparison between Internet governance mechanism in typical foreign countries and the control of crisis of network public opinion in China, being from four perspectives of ideas, law, technology and governance, the paper puts forward a structured method of network public opinion crisis prevention & control system that is appropriate to circumstances in present-day China.
Keywords/Search Tags:network public opinion, crisis of network public opinion, management method, public opinion guidanc
PDF Full Text Request
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