Study On The Application To The Behavior Science In Project Moral

With our country opening to the outside world expanding constantly, the further development of the socialist market economy, the diversification of the economic composition and the diversification of distribution of interests, the way people think is becoming more complicated, the moral of the college is challenged seriously too. In order to break away from this kind of predicament, we must develop the moral theories and innovate the moral methods. Project moral is put forward under this great background. Project moral is to study and to deal with the moral problems with the means and methods of project thinking, regarding the thought phenomenon as the breakthrough point, through the synthesis, practice and creation of the moral activities, thus, to reach the project and pattern of the moral, to realize the dynamical education between the give and the receive, to develop the talent of the receive, and urge its a kind of all-round developing methodology moral. Regarded as a method moral, just with the development of times, the need of the society is arisen, which have already been used extensively as a kind of practice normal form. However, in the course of studying, it needs to absorb and to draw lessons from the theories of relevant disciplines, innovates its own theories constantly, which can give play to the real utility of project moral.The behavior science is a theory of using psychology, sociology, anthropology and other disciplines relating to people's behavior research. It is the science of the universal laws of the human behavior. It studies and probes into the social environment especially, the basic reasons of that the human behavior produces, and relationship between each other in order to improve the ability of prediction and control. It has already formed more intact theoretical systems; a lot of research results of it have general suitability, which have important reference value and reference meaning to project moral.Having compared with behavior science and project moral behavior science, we can see that their research objects are both "people". "People" in this thesis refer to college students. Though the content and the goal are different, encourage, setbackand communication developed with people's growth and forming of morality bound up inseparably. These contents are not only studied by behavior science but also by project moral. So we put the emphasis on how to apply motivational theory, setback theory and communication theory, etc. for the project moral education referring, absorbing and applying for these theories can contribute to substantiate the theoretical foundation of project moral, wide research field. And offer the keys to understand people's thoughts and resolve the problems. Furthermore, moral workers can strengthen one's own quality and raise pertinence, substantial results through the theories and methods of behavior science.