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A Consumption Sociological Analysis Of The Social Status Identification About The Middle Class In China

Posted on:2007-08-24Degree:MasterType:Thesis
Country:ChinaCandidate:J D JieFull Text:PDF
GTID:2167360212458971Subject:Sociology
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Today's China is undergoing a consumption revolution, the middle class live in the city are going ahead of this revolution, and leading the direction of the China's social consumption. However, the Chinese people are used to the poorer days suddenly becomes rich, in order to meet the change of"collective consumption"to"private consumption", they not only excited but also confused, they could not wait to participate in the consumer, but also lack of consumption experience. Meanwhile, China's reform and opening up a way of life involved in the process of economic globalization, which has now lost in the middle class turned to look overseas, the Western concept of the state spending and consumption patterns have been the cream of the middle class, combining their own needs passion, they seem to have found a growing wealth and adapted to highlight the status of its own consumption. It is through this mode of consumption of the middle class status, and status recognition to reveal the intrinsic link between consumer spending and its impact.This paper examines the status and recognition of consumption research. Veblen made early on the famous"show consumption", he said that the leisure class who intended to show its own wealth and power from breaking away from the production activities, through their luxury consumption, other people could be aware of the power of money, power and status. Accordingly, the consumers won honors, and self-gratification. Baudrillard's theory of symbolic consumption also points out that during the consumption process, in addition to consume products themselves, the consumers also consume the meanings or content of the products. In Simmel's opinion, for the requirement to upgrade their social status, the middle-class would actively participate in vogue consumption. Mills also pointed out that the white-collar class would be apt to"status consumption", for their panic of status. Therefore, the Middle class in the middle social strata had a very strong...
Keywords/Search Tags:Identification
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