| In the past over 10 years since the international internet began to develop in China, hot topics and figures on line are coming into our daily life, especially those online stars, which kind of phenomenon causes people's extensive concern..This paper will define "online stars" as the star who come to front only depending on the internet. In the real life, they fail to possess various necessary qualities to become famous. But by taking advantage of the new-style medium of communication, they successfully arouse the net citizens'wide attention and become influencial ones among the netizens. This paper will write about and analyze the developing background of the booming "online stars" in aspects of internet techniq, social regime, life style, people's mental state and value conception. Meantime, the paper will conclude three kinds of ways of online star to be famous: the success of events, songs and papers, and their anti-mainstream and bottom-up formation mechanism. The paper affirmed that online stars bring the positive impacts on deconstruction the right of speech for the elite and the promotion of cultural democracy. Meanwhile, the paper will towards the negative impacts of the foam awareness making by online stars phenomenon and prupose the solution of lower the cost performance of individual community. Finally, this paper will also make a long-term outlook towards online star. With the increasingly standardized of network environment and 1 suggest that the online star production will progress towards specialization in the future. In this way, the online star will become the idols who are figured as a idol opponent.
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