Reseach Into The Develoment Of Competitive Sports Intangible Assets In Hebei Province

The concept of intangible assets often appear in the economic and financial area, it is because it is the most important feature is the physical form does not have an asset, not easy to define.With the development of market economy, these years, intangible assets rise gradually to sports, to sports is now an important factor in development can not be ignored.Reflect the level of the national sports development is the level of sports, so sports intangible assets associated with a major study.Competitive sports and the current social and economic life of intangible assets are closely linked, because of its enormous commercial utility, and economic value, making it the country an important pillar of the development of sports industry in the near future the development of sports intangible assets must be resident in the overall sportsstrategic development in an important position, so as to promote economic development sport, sports economic feedback, so that the two organic combination is the most important and common development. In China, the economically underdeveloped provinces sports some of the development of intangible assets is still in its infancy, the quality of personnel engaged in the sports industry ranging, and most only have a physical or operational aspects such as skills, resulting in the current competitive sports invisibleAsset Development mostly stagnant in sports related industries, and not really value the development of sports body.Therefore, in Hebei Province, the economically underdeveloped areas, the development of competitive sports reasonable intangible assets, can effectively solve the problem of inadequate funding of sports development, but also on raising the level of competitive sports in Hebei Province and speed up the process of a great sports industryhelp, for the early realization of the objectives of Hebei province Physical basis of their economy.Study to determine the ideas and content systems approach, using literature, interviews, investigation and case analysis for research data, its analysis and processing.Thesis from the concept of competitive sports began to talk about intangible assets, intangible assets on the classification of sports, features and content set, and sports to economic analysis of intangible assets, combined with its own characteristics and competitive sports in Hebei potential intangible assetsassets, the development means the development and direction.Final conclusion:(A) intangible assets in Hebei Province sports content, development results, problems.Content:competitive sports patent, copyright; technology patent applications for sports rights, use rights, transfer rights and other sports the right scientific and technological achievements; competitive sports organizations, sports team name, logo of the exclusive right and license to usemanagement rights; the right to host sports events and activities, the right to operate; sports venues, equipment leasing and land use rights; sports lottery distribution rights, franchise and distribution rights.Development results:Sports lottery distribution rights, franchise and distribution rights.Problems:lagging sports market, related laws and regulations are not sound, business management and development of consciousness should be strengthened, sports, business intermediaries and the level of quality is limited.(B) intangible assets in Hebei Province sports development approach:first, fostering the development of competitive sports market intangible assets; second, deepen the reform of sports management system and accelerate the operation of the mechanism; third, to strengthen awareness of sports development of intangible assets; sFourth, attention to personnel training and raising the level of sports management agency; Fifth, strengthen the publicity boost sports consumption.