Visualization Of Social Media And Large Data Under The Film Viral Marketing

With the surge in the number of movie screens, the yield and quality of domestic and foreign films are growing rapidly, how to stand out in many kinds of movies, fast, clear and accurate information will be passed to the target movie viewing groups to reach the box office the purpose of dual-income and word of mouth is the problem of filmmakers must face.The market success of the film, is undoubtedly one of the most important factors in promoting the prosperity of the film industry. The movie marketing success has now become the most important market on the basis of a successful movie. Our exposure to the media everywhere, ubiquitous digital information age, information is split viral spread.Research direction is the movie viral marketing application in visual and social media in the era of big data.