A Study On The Reporting Framework Of Media Microblogging To Emergencies

Water pollution incidents have a significant impact on our society, and the success of water pollution incidents directly related to the spread of this influence is being digested or amplified. In the new media environment, any kind of emergency-can be quickly delivered to the country, triggering a wider crisis. Today social media has been highly developed, microblog as a new medium of the most watched, it intervenes spread among recent series of unexpected events by most influential attitude. As the extending of traditional media, media microblog plays a huge role in generating public opinion and guidance.In this situation research on media microblog how to construct emergency event has great important significance.This paper adopts the research methods of media framing, select the most repres entative media microblog report of Lanzhou tap water benzene exceeded. Collect and analyze the information of Lanzhou tap water by@CCTV News,@Lanzhou Morning News,@NewBeijing News,@Financial Network.Discussion on different forms of me dia microblog reported water pollution incidents at the time how to define the publica genda,building specific social imagery.parse media microblog government guided and "journalistic professionalism" guide media microblog burst differences in pollution in cidents reported,efforts to explore a number of reasons and factors that affect the form ation of discourse framework of this difference.it follows different strategies to adjust the positioning of various media on the issue of microblog handling emergencies needs.