Strategic Alliance And Improvement Of Multinational Companies' Core Competence

In modern society, development in science and technology very quickly, the international economy tends to the integrated at new century more and more, market demand is changeable day by day, the life cycle of the products becomes shorter and shorter, the technological innovation emerges in an endless stream. It is very difficult for enterprises, even a large-scale multinational company to win the victory of competition depends on its traditional resource advantages such as its one's own knowledge , technology ,etc. For surviving and competition advantage, since the eighties of the 20th century, some enterprises, especially multinational companies of the western developed country, from opposing towards cooperation one after another, have set up a lot of fruitful strategic alliances.This text uses the theory and method of economics, management synthetically, analyses from the definition, classification and theory of the strategic alliance that begins, understand the inherent attribute of the strategic alliance thoroughly. Analyses and start with from formulation background, intension and main theory view of the core competence theory, understand the important meaning in which the core competence develops to enterprises for a long time. On the basis of studying the strategic alliance of the multinational company and core competence theory, this text introduces enterprise's core competence theory in the theoretical system of the strategic alliance.The centre point of this text is roughly divided for the following part: Know from the core competence theory, knowledge is an essential source of enterprise's core competence, so the learning abilities of enterprises have determined enterprises obtain the ability of the core competence. The set-up of the strategic alliance not merely realized the enlargement of the knowledge base, realized the dominance of knowledge in the alliance at the same time, have promote the mutual study among the partners, has offered the convenient condition of study to partner , and has also accelerated the innovative course of knowledge. So the strategic alliancehas promoted the cooperative partner's learning ability. It is that the strategic alliance offer a partner's another competition advantage to the alliance to organizational core competence, this advantage embodies in the property right advantage, manages such respects as the advantage and advantage of utilization of resources ,etc. As to department layers of structure that is and traditional, organization competence of strategic alliance come from coordination ability and innovation ability of alliance.The technological competence of the strategic alliance is regarding knowledge as the source, the form of expression of the competition advantage formed on based on organization. Display the range expanding the exchange of technology concretely in the strategic alliance. The strategic alliance has obtained the technical standard advantage; The strategic alliance can realize technology gets the advantage together; The strategic alliance forms the technological advantage position of the market. On the basis of the above research, the last part of the article has pointed out problem of enterprise's core competence of our country, and utilize and set up countermeasure and suggestion that the transnational strategic alliance promote enterprise's core competitiveness of our country.Traditional strategic alliance's theories of multinational companies are mostly only focus on forming reasons for explaining the strategic alliance of multinational companies, seldom announce the course that alliance's advantage forms; And the traditional core competence theories are mostly only limited to the discussion inside enterprises. Innovation of this text lie in, attempting to integrate strategic alliance theory to core competence theory, announcing the inherent mechanism that multinational companies utilizes the strategic alliance to promote their own core competence.