Shopping Mall's Plan And Benefit Analysis

"Shopping Mall" is a kind of large-scale shopping center that incorporates shopping, recreation, food and beverage, amusement into an organic whole. At the Present, "Shopping Mall" is one of the most advanced top commercial states. The Shopping Mall Project in this text which is just one of the commercial development items of certain enterprise of real estate. This text studies several key Problems in the Planning of Shopping Mall Project.First,a large amount of data from generous investigation and research are analyzed to indicate the state of commercial market demand and the level of residents consumption in B city. The second, comprehensive evaluation assessment is applied and explain structure model of the factors to investment environment is established to do the optimum choose in the base location choose, combining the remark which is given by experts with the index weight of the factor. And SWOT is utilized to analyze the environment of optimum site. And then, quantization Proportion analytic method and rate analytic method are utilized to analyze the every function area dividing, gross investment, and calculate rent and sale situation. Finally, this article utilizes the method of Profit and loss balance analysis and sensitiveness analysis to analyze the benefit of the Project.