The Development Pattern Of Bancassurance

Such development course walked today along with the finance industry management pattern from "mixing industry--minute industry--mixing industry", merging of the banking industry and the insurance industry already becomes ultimately. In overseas, the bancassurance development already passed through the elementary stage, and now is presenting by one kind of brand-new posture facing us; In domestic, the bancassurance is moving forward like a raging fire by its most primary proxy way, and some far-seeing financial enterprises are attempting the higher paraffin the bancassurance development pattern. The bancassurance development has become an inevitable industry, however our bancassurance still needs to be profited from the massive overseas successful experience, needs the theoretically powerful support. Therefore this article, based on the theory and experience as well as the successful development pattern, is trying to find out how to develop our Bancassurance industry and attempts to provide the certain theory model.This article altogether is divided in six parts: The first part is the foreword (summary), which introduces the background of the full text, and has made a brief commentary to the entire article; this part tells us the reason to the birth of the bancassurance andits present theory status and the influence in the financial.The second part is chapter one of this article, which includes the implication and its the development phase, exhaustively explained in this chapter the bank insurance produces wants, the development shape by and its the accurate implication; this part especially makes the full introduction the development phase about bancassurance, causes to the bancassurance development pattern discussion by the clearer vein advancement.The third part is the second chapter of the article, which research the question of "why the bancassurance comes into birth" by the factors from the theory, the reality impetus factor, and the external environment.The fourth part is the third chapter named development pattern of bancassurance, also is the key point, this part respectively instates the development pattern of bancassurance by dividing the development pattern into four different stage, while performing to respective pattern with good and bad points.The fifth part is the fourth chapter which tells us how about the real circumstances of our bancassurance.The sixth part is the fifth chapter and also simultaneously is the conclusion, we finally reach the suitable way to develop our bancassurance through the above elaboration. ?...