Construction And Promotion In Yizheng Chemical Fibre Limited Company Core Competencies

The long-term development of the business enterprise and the market competitive advantage depend on growing in the business enterprise oneself with the core resources, promoting the level of the ability, which becomes the expert business strategy in all of countries' business enterprise. Business enterprise core competencies have become a hot issue since the 90's of 20th centuries, because it not only pushed the business enterprise management theories to the modern era, but also increased the competition ability for the country business enterprise to find out the valid path. After entering WTO, the spinning and weaving industry and the business enterprise in our country enter in a new development time: they not just face the unprecedented development opportunity, but also suffer all kind of new competitive pressure. Faced the new international environment, how to adopt the valid measure to promote the core competencies becomes an important problem in our country spinning and weaving business enterprise especially large government-owned enterprise within management. Therefore, this paper has a great meaning not only directly for Yizheng Chemical Fibre Limited Company to set up and promote the core competencies, but also can draw important lessons for spinning and weaving business enterprise in the whole country.This paper regarding the basic theories of the business enterprise core ability as direction, asking the strategy analysis tool for help, making use of the substantial evidence analysis and the qualitative analysis method, analyzes that Yizheng Chemical Fibre Limited Company will face all kind of advantage, bad situation, opportunity and threaten factor after China join WTO, through do the research in some Yizheng Chemical Fibre Limited Company cases. Taking the gauge of the foundation in the resources term and competition ability, enterprise put forward the path and countermeasure to promote the company core competencies. Only in accordance with the international local market trend, from settingout the business enterprise core ability and making excellently turn the internal resources install with holding the market opportunity mutually, then it can become and keep the core competition ability of the company. This paper thinks there are many correlative factors in setting up and promoting the core competencies in Yizheng Chemical Fibre Limited Company, the point should be put in how to promote the creative system in ability and perfect technique in business enterprise strategy management, how to enhance the buildup the management developments of the system, how to give a new life in the market marketing network, how to establish to study the type buildup and grow business enterprise character culture etc. Through promoting the core competencies, the management tries best to establish Yizheng Chemical Fibre Limited Company being the modern business enterprise of the competition ability, which can be a successful example for China spinning and weaving business enterprise how to increase the international competition ability.