The Research On Implementing And Improving Mini-house Project Of Wealthy Group Of Hong Kong

This paper does a deep research on developing project of Wealth Group of Mini-house. Using correlate theories and methods,the writer gives an overall analysis on promoting program of Mini-house project of Wealthy Group.The paper has fairly representativeness and practical meaning,which is combined correlate managing theories with specific practice. It solves the problems in developing enterprises of Mini-house project and provides some reference about feasibility analysis of Mini-house developing project.Chapter 1 is to introduce the content of research,research ideology of this paper,domestic and overseas present conditions of Mini-house industry. With the development of human's history and the advance of science technology,the concept of Mini-house will go deep into all professions and become a kind of new industry.Chapter 2 is described the present condition of Mini-house developing project. The main content is:a introduction of Wealthy Group;the present condition of its Mini-house developing project;its problems existing in the first generation of Mini-house project;reasons analysis and preliminary plan for solving the problems. The point is to analyze their brand of"MINIHO"and features of its products. The economic technological analysis of Mini-house project is mentioned inChapter 3. It involves:the feasibility and penetrability analysis of Mini-house project;market survey and competition forecast of it;its analysis of economic returns and social effect. The Chapter 3 is given a detailed exposition of technological feasibility,material feasibility and product feasibility.Chapter 4 is given an evaluation about the improved plan of Wealthy Group's Mini-house project. It includes:the theory that guides to promote the project of Mini-house;the promoting plan that under this guide;the feasibility analysis of this plan,and so on.In Chapter 5,the writer wants to introduce the second and third generations products which were provided by Wealthy Group after the promotion of project. Besides,it contains the management of the second,the third generations products and benefit analysis.Above all,these five Chapter consist the Mini-house project of Wealthy Group. The writer also put forward to his proposals on some weakness of the subject.