Font Size: a A A

Liu Hongsheng Cooperative Behavior In The Market Research Business (1911-1931)

Posted on:2012-09-26Degree:MasterType:Thesis
Country:ChinaCandidate:X W YangFull Text:PDF
GTID:2189330332995409Subject:China's modern history
Abstract/Summary:PDF Full Text Request
Liu Hongsheng, a famous industrialist in China in modern times. In many respects, achieved good results, is an outstanding representative of China's modern national bourgeoisie. Liu Hongsheng operation in the market, uphold the business philosophy of win-win cooperation, to operate the coal as a starting point, establish a good relationship between distributors and suppliers, and properly handle the relationship with customers and extensive search for allies, in the short term established a relatively perfect market network, a large number of sales of coal for his laid a solid foundation. Liu Hongsheng accumulation of coal in the business a lot of wealth, he set up cement companies in the fierce competition in the cement market, reached an agreement with the Renaissance, to achieve cooperation, jointly safeguarding the market order and embarked on a foreign refusal of Japanese goods, and development within the healthy development. Liu Hongsheng's business philosophy is worth in today to learn from.
Keywords/Search Tags:Liu Hongsheng, Marketing Management, Cooperative Behavior, Coal industry, Cement Industry
PDF Full Text Request
Related items