Font Size: a A A

The Study Of The Long-term Development Strategies Of China Northern Locomotive & Rolling Stock Industry (Group) Corporation

Posted on:2007-03-01Degree:MasterType:Thesis
Country:ChinaCandidate:W D CaoFull Text:PDF
GTID:2189360212468167Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Under the magnificent developing blueprint to built a modern China with"three stages"and strategic objectives put forward by Ministry of Railway of China to basically achieve a modern railroad of China in the year 2020 and principal technical equipments in line with the developed countries by great-leap-forward development, China Northern Locomotive & Rolling Stock Industry (Group) Corporation (hereinafter called as CNR) present a guide line to attain a mid & long term developing strategy, target and implement details, based on the analysis and research on the current situation of the national locomotive and rolling stock, applied with AWOT method and comparison method between advantage and disadvantage, through the analysis on the current situation of locomotive and rolling stock industrial development and competitive marketing situation between two arrivals, demands and supply at home and abroad, and products such as: newly-built railway rolling stock, freight cars, passenger coach, subway and business developing situation, so as to achieve the target of comparatively well-off society and to adapt the new situation of railway transportation business. Modernization development strategy is expected to achieve as followings: Comprehensively modernization of railway locomotive and rolling stock; An integrated level of products is in line with international advanced level; Management system and organization structure, principal technology and equipment, and personnel disposition are integrated with international practices; International development strategy: Digest and absorb the introduced technology and to enable to produce domestically to become a base and center for manufacturing of the products to complete with locomotives and rolling stocks for word-wide railroad; The penetration of CBU products such as: railway locomotives and rolling stocks in international market to continue increase the market shares, finally to become the word-wide first-class supplier of locomotives and rolling stocks; Diversified development strategy: To attain multi-sectoral and diversified operation of different business; bringing up and forming two or three new prospect pillar industries with a certain business scale and competitive strength; Differential development strategy: Expedite the adjustment of industry and products structure; with different policies and steps to form a feature and advantage for the main products that there is no competition among the enterprises under CNR. Submit a supporting measure to achieve the mid & long term developing strategy; The strategy study scheme is available for reference by the related leaders who is...
Keywords/Search Tags:locomotive & rolling stock, industry, strategy, research
PDF Full Text Request
Related items