The Study On Coordination Mechanism Of Perishable Products Supply Chain

With the movement toward a global market economy and to achieve a quick response to rapidly changing customer requirements, supply chain management (SCM) has been receiving more and more attention of managers, consultants and researchers. Amongst various entities and functional units along a supply chain (SC), tight activity coordination pattern is needed to achieve an optimal supply chain performance. Therefore coordination between the various players in the chain is the key in its effective management. However, effective coordination incentive mechanisms should be built to guarantee risk sharing, chain-wide rewards sharing, information sharing and convenient communications among SC members, to reduce inventory levels and lower total operational cost, thus to improve SC's competitive power and system-wide performance. So, supply chain coordination mechanisms become the important problems in supply chain management, even the new research field.Based on the research at home and abroad, the thesis pursues a research on perish product supply chain coordination (SCC) mechanisms based on economics of information, Pareto analysis. Details are as follows:First, we discuss the problem of SCC, investigate the phenomenon of lack of coordination, which reflect by 揹ouble marginalization□and 揵ull whip? Findings show that conflict object and asymmetric information lead to lack of coordination. Then, we analyze coordination mechanism, the solution to lack of coordination, which are right the basis of the research pursued in the succeeding chapters.