Orientation On Real Estate Item And Analysis Of Investment Decision-making Of Large Residence

In recent years, the real estate company develops of the large residence extends gradually, cover up to a thousand acres of item all like that, but also appeared a homologous problem immediately. The large residence development isn't the scale of the common and small area development to turn, it be the one outline of the progress that city turns in of, not only have the characteristics of its oneself, but also have the important value to the development of city.The thesis combines the realistic condition of the large residence develops, analyzing currently a few modes of large residence to develop with the foundation in carrying on a great deal of market investigation and research, and by use of tally up it in item position and invest the decision analysis of oneself characteristics, analyzed the item fixed position and invest the decision need the advertent problem. Put forward should pay attention to in the market investigate process of the core problem is the research to the district industry environment, including the industrial structure, layout and difficult degree of the industry space can get into three aspects. The adoption "three deliver personally cross method" carries on a research to the item fixed position on this foundation, and make use of the related principle of the technique economics to carry on the investment decision analysis and finance evaluations to the item.In the solid analyze, the thesis combines second period engineering of Xi'an's greenly-century city item, carried on the research of the industry enviorment of the to high and new area in Xian City of the item located, and on the foundation of a great deal of market investigation data, made sure the item fixed position of the Green-century city, include its price fixed position, product fixed position, target customers position and program the design fixed position. In the margin of the item, the thesis adopted misty layer analysis method to select to suit the margin structure of this item. At the same time, at already certain of foundation that item fixed positon up to green-century city item carries on to invest the decision analysis, the reasonable arranged a funds to throw in and the usage plan, and to the finance evaluation that the whole investment activity carry on.