The Development Of Voluntourism Products In China

Volunteer tourism is a new travel style. Tourists not only enjoy different experience of tour, but also do some volunteer work for local organizations and people who need help. And volunteer experiences can influence tourists in a long time. This travel style which is beneficent, mutual, ecological, deeply experiencing, can brings multi-benefits. It's the true sustainable tour. The phenomena have attracted a lot of scholars' and originations' attention.Voluntourism phenomenon has appeared in China domestic, but its definition is still not defined by domestic scholar. The author defines the core concepts of the voluntourism. And the paper summarizes volunteer tourism literature of the world, makes clear the boundary of the voluntourism, point out the development value of the voluntourism for tourists, local area and social. Then the paper summarizes voluntourism's development in different countries and regions of the world, and analyzes Chinese voluntourism in different management pattern. The paper analyzes voluntourism product's characteristics and classifications. Base on researching Chinese voluntour opportunities and market, pointing out the importance of the voluntourism development in China west region. The important part of the paper is researching Chinese voluntour products' design and operation, and taking the Baise of Guangxi Zhuang Autonomous Region as a case designing. In the end, the paper brings forward some macroscopical suggestions about voluntourism broadcasting.