Strategic Research On Culture Of Small-and-Middle (SMEs) Enterprises Clusters In Fujian

SMEs clusters is an important economic organization today. From the success of domestic and foreign SMEs clusters, we can find: culture of SMEs clusters is the source of success. Currently, the cultural studies of SMEs clusters is still at the initial stage, there is still lack of culture in supporting SMEs clusters. The intrinsic superiority of SMEs clusters has not displaid , culture of SMEs clusters becomes the main restriction factor to continue the health development of SMEs clusters. Therefore ,research on culture of SMEs clusters plays an important role in theory and practice.This text elaborates the definition of SMEs clusters, correlation concepts and culture of enterprises clusters, and constructs level analysis theory frame of the culture of enterprises clusters. After that , analyzes the present situation of culture of SMEs clusters in Fujian, and studies culture of SMEs clusters of Jinjiang shoes industry through the real diagnosis,in value of its culture inferiority limitations to provide the experience enlightenments. Finally, carries on the strategy to the cultureof SMEs clusters in Fujian, and proposes the development strategic mentality to culture of SMEs clusters in Fujian.The full text divides into six parts.Part 1 An IntroductionThis part carries on the domestic and foreign research present situation analysis ,the background and the significance of culture of SMEs clusters.Part 2 Theoretical analysis of the culture of SME clustersThis part carries on the definition to the culture of SMEs clusters and the discrimination to its correlation concepts. While carrying on the definition to culture of enterprise clusters, This chapter elaborates to culture of SMEs clusters understanding and theoretically constructs a level analysis frame to culture of enterprise clusters. From the success of the domestic and foreign SME clusters, pointes out the importance of culture of enterprise clusters which develops to SMEs clusters.Part 3 The analysis of culture of SMEs clusters in FujianThis part begins from introducing the present situation , form patterns and characteristics of SME clusters in Fujian. Then analyzes the levels of culture of SME clusters in Fujian.Part 4 Research on culture of SMEs clusters of Jinjiang shoes industryThis chapter first takes culture of SMEs clusters of Jinjiang shoes industry as example, analyzes the characteristics, the unique superiority and the inferiority limitations of culture of SMEs clusters of Jinjiang shoes industry, summarizes enlightenments of SMEs clusters of Jinjiang shoes industry on its foundation.Part 5 Strategic ponder on culture of SMEs clusters in FujianFirstly, carries on the SWOT analysis to culture of SMEs clusters in Fujian ,proposes the strategy devises to develop culture of SMEs clusters in Fujian, including the strategic target, the strategy key of cultivating SME clusters in Fujian and the basic principles, the strategic mentality of cultivating the culture of SMEs clusters in Fujian.part 6 ConclusionProduces the conclusion, and proposes the next research direction.