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Market Analyzing And Marketing Strategy Of Cooperation Software In China

Posted on:2008-11-29Degree:MasterType:Thesis
Country:ChinaCandidate:W S GuFull Text:PDF
GTID:2189360215482254Subject:Business Administration
Abstract/Summary:PDF Full Text Request
At first the thesis expounds the concept of cooperation software and states the development of cooperation software. Comparing cooperation software with ERP,CRM and OA, well learns the relationship between cooperation software with ERP,CRM and OA. Then analyzes the present condition of cooperation software in china and introduces certain main cooperation software providers and their solution and forecasts the development trend of cooperation software. Next, uses SWOT method to deeply analyze the competition environment on cooperation software market in china. At last provides some rational advices for cooperation software's development.
Keywords/Search Tags:cooperation software, market segmenting, marketing strategy, environment analyzing
PDF Full Text Request
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